[Masterclass OnDemand]
Building Value Proposition
& Buyer Personas

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TO EDIT: Change the class="spacer-3" to any number between 0 (none) and 5 (most) to resize a spacer. Ex. class="spacer-5"
Vertical spacers are responsive and 50% smaller on mobile than on tablet+.

Develop messaging that wins business!

Marie Wiese helps companies develop lead generation engines that contribute tangible sales results. She is a 25-year veteran of the technology sector, an author, and the founder of Marketing CoPilot Inc., a digital marketing agency that has helped hundreds of companies amplify their sales efforts.

In this webinar, Marie discusses the importance of two key elements: value proposition and buyer persona. Both greatly influence the types of customers you attract - and the deals you close. 

Join Marie and the Zix | AppRiver team as we discuss:

  • Crafting a value proposition for your organization and applying it
  • How to develop a buyer persona and why it’s important
  • Using content to qualify prospective customers
  • How to identify the messaging needed to win business

We hope you can join us for an exciting discussion!


Marie Wiese

Founder & President, Marketing CoPilot








WATCH NOW

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Click the HTML icon in the toolbar above to edit spacer height.
TO EDIT: Change the class="spacer-3" to any number between 0 (none) and 5 (most) to resize a spacer. Ex. class="spacer-5"
Vertical spacers are responsive and 50% smaller on mobile than on tablet+.
Click the HTML icon in the toolbar above to edit spacer height.
TO EDIT: Change the class="spacer-3" to any number between 0 (none) and 5 (most) to resize a spacer. Ex. class="spacer-5"
Vertical spacers are responsive and 50% smaller on mobile than on tablet+.
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Click the HTML icon in the toolbar above to edit spacer height.
TO EDIT: Change the class="spacer-3" to any number between 0 (none) and 5 (most) to resize a spacer. Ex. class="spacer-5"
Vertical spacers are responsive and 50% smaller on mobile than on tablet+.